MONITALY.......



Now if your like me, you will always have one eye surpassing everybody else's vision in looking for something unique and inspiring from todays saturated brands. It has become incredibly difficult to source new and undiscovered labels since the birth of our interweb and cyber knowledge which is shared out there.
Take no notice of what you read or feel inclined to follow, one thing i have slowly learned from fashion is its a chance to express your individuality, your attire can speak a thousand words, I know many a woman who can weigh a guy up just by looking at what watch he may wear, little do they know the expensive ones are all knock off from a previous ramraid the night before. Enough of the rabble, Gents I want to bring to your attention a brand which has had my mouth salivating for a little time now, Yes all the usual suspects are on this and I expect some stunning garments from MONITALY,
Any brand with a underlining slogan which reads " Every stitch has a soul " is sure to entice even the most esoteric of dressers. I first caught glimpse of their eye for detail in the SS season, a shirt caught my eye, there was something different, It told a story to me, and that is the essence of MONITALY. It is part of Meg Company which heralds a mighty fine shoe extroadinaire (not revealing) if you dont know then butt out ;). The name derives from a fine gents daughters name Monica and the word military and Italy obviously, I must have give the game away by now, Their fall mountain wear this season is stunning, Intense colours yet subtle subdued by their style with the Army Duck Mountain Parka, pic above, This is a brand which has functionality, style and durability down to a tee, no more expensive then most competitors, you know you will be in inspired to continue collecting their work. Its like art, when you find something which not only fits but feels so right and turns heads you seek more of the same, It would be very unwise not to, Monitaly is humble, they dont need to shout, The ethos is simple they let the pictures and marketing do the talking, This is such a beautiful product which has developed more recognised brands in the past, built on a solid foundation which can only be admired, go check out for yourself the lookbook and come back and tell me your not impressed, It wont happen, Admittingly MONITALY is not for everybody, they can and will continue to be bold and inspiring, which does scare some people, but will they change??? NO, they will adapt and evolve. You may feel that I have been a little evasive with this little gem, but I can assure you that I would rather you made up your own mind about what Mr YM has to offer.

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