Shadow Project......

Stone Island seems to be going through some change at the minute, their products and designs are a lot to be desired and the prices are becoming a little extortionate in terms of quality.

The SS10 range has failed to deliver with nothing standing out. Last season's spring/summer stock was impressive with some very nice garments, the technical tyvec and Multipocket jacketsbeen the best, which followed the autumn/winter range, again the Ice jacket surpassed everybodies expectations, loved by many, hated by so few. So why has this seasons range failed to deliver???.

Personally I believe Stone Island is trying to break into a market influenced heavily on the eastern trends and looking for a new strategy. With the economic climate proving difficult for most brands to achieve any sort of decent profit, other avenues need to be explored.

This brings me to the flagship project Shadow range a superior offshoot to Stone Island which has produced and will continue to market the finest quality garments aimed at the higher end of the spectrum. Shadow Project this season looks bold, vibrant colours and technical fabrics making them a must have. The goretex is to be released in both short and long version and both look amazing.

If your looking for something to stand out and hold value then look no further, its always wise to think of the future and with a Shadow piece on your back you wont go far wrong.

Keep em peeled.........................

Guy Cotten...

Now then, every so often a label is unearthed which defies anything other than the norm, something casuals and trendsetters have been doing for time, searching for new obscure and diverse directions in attire. One label which surfaced early 08 was Guy Cotten. For those who dont know or are not aware this is traditionally a very respected brand in the fishing industry and sailing world, I do neither, In the early 60's Mr Cotten came up with the idea of producing a robust waterproof fabric for the emerging sailing fraternity. Thus the Rosbras jacket was born. This was a revelation, practical and conventional. The company has come a long way and you can guarantee if you ever have the pleasure of doing 3 weeks away sea fishing then you will be wearing Guy Cotten. Now making garments for over 40 years for foul weather conditions and marine activities I see nothing but great things for Guy Cotten now its crossed over.

I tell you a nice little story about a shop I have plenty of dealings with, wont mention its name ;)

The salesman for Guy Cotten has arrived early at the shop to show some of the jackets on offer and as going through the stock with the owner he notices this isnt no sailing/marine shop, so turning to the owner looking bemused he asks, why do you want to buy this stuff, nobody will buy it from here, Glint in the owners eye, I wouldnt be so sure he replies. And the salesman said its crazy how the brand has crossed over into such shops. Needless to say The shop did rather well shifting the jackets.


Not surprisingly due to its rather cool logo, the arm outstretched guy and excellent value for money this brand has found its place amongest the elite, Shops in the know stock it and there are some decent jackets, albeit not known for churning out different styles, they stick to one formula and thats good honest decent quality clothing, The detail is superb. One material they use is Dremtech, a material far superior to gore-tex, and the elasticated cuffs and magic hood add something extra. You can expect to pick up decent jacket for £50 upwards and believe me they look the bolloxs. If you get the chance to pick up a Dremtech then do so, they are gorgeous, stunning green, expect to pay over £200 but well worth the money.
So if your looking to stand out above the rest and want to swerve the usual Fjall, Barbour etc, give them a look, you will be pleasantly surprised.